Time to Value is such an important component of Customer Success and the Technology Success Practice. The concept can be understood as showing the client the value that was communicated during the sales process as quickly as possible after an agreement is signed (or after a customer is told that they will be experiencing specific results different than what they were experiencing before).
While it is important to continuously elevate the value brought to clients on a regular and consistent basis, I am focusing on the first time we are able to demonstrate value to clients for the purposes of this discussion. This concept is also sometimes referred to as Time to First Value (TTFV), which MSPs should focus on shortening as much as possible. For those with a structured vCIO process, this is typically experienced for new or newly converted clients during the first Strategic vCIO Meeting using the findings from the technology alignment process.
What techniques do your company use to improve TTFV and demonstrate value quickly into the client relationship? Are there any ways to show Time to Value other than what was mentioned in the explanation above? Please share your thoughts!
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